Hi! We’re Friendly.

We make Brands & Websites & Friends.

Friendly Design Co is a creative agency trusted by mission-driven teams to turn complex projects into thoughtful, impactful results.

We partner with nonprofits, associations, and organizations working towards a friendlier world for everyone: bold climate action, equitable healthcare, dynamic neighborhoods, and more.

Our Work

We sharpen and showcase what your organization stands for. We build brands that stand the test of time, craft websites that hold up to scrutiny, and equip teams with everything they need for the months and years to come.

We care about your work and ours, and we believe in the good we create together.

See all work

REPRO Rising Virgina

An unapologetic rebrand for abortion advocates

REPRO Rising Virginia, then Pro-Choice Virginia (PCVA), had the opportunity to redefine themselves. We equipped them with a bold new name and a flexible brand system for an important new chapter in a dramatically shifting landscape for reproductive rights.

Brand
Strategy
Website

World Central Kitchen

A refreshed brand to help serve fresh meals around the world

After exponential growth and high-visibility impact, World Central Kitchen wanted to refine their logo and establish a more confident brand design for their marketing materials.

Brand

Designing data for the global community of midwives

Website

All for Kids

Creating a world where every child is safe to grow

Website

A neighborhood identity that works from the sidewalk to the screen

NoMa Business Improvement District (BID) was ready for a refreshed brand to prepare the BID for the next era of the neighborhood. We’ve brought the reinvigorated brand to life on neighborhood streets and online — expanding the brand across events, campaigns, environmental signage, and websites.

Brand
Website

A neighborhood identity that works from the sidewalk to the screen

Our Services

Research & Strategy

Brands

Websites

Ongoing Support

We’ve built brands and websites for neighborhood initiatives and international organizations alike, bringing meaningful work to life.

Friendly takes the time to deeply understand our brand, values, and objectives. It was evident that they genuinely care about listening to our ideas and goals while weighing in with their expertise to guide the creative process.

— Leah Ben, Senior Marketing Manager, NoMa BID

Working with the Friendly team was exactly as advertised. And while they are just that, friendly, they are also dedicated, innovative, and creative. They were able to take the seedlings of ideas that we had and turn it into the masterpiece. There was never a time when I didn’t understand the project flow, our requirements, or the deliverables. We worked with the best and are beyond thrilled that they delivered their best to us.

— Allie Cormier, Senior Director of Marketing & Communications, All For Kids

Working with Friendly is seamless from start to finish. They deeply understand our mission, and how to bring our work to life creatively. Friendly’s attention to our needs helps us connect with audiences in a fresh and modern way. Their team feels like an extension of our communications department. We love working with Friendly!

— Charlotte Fox, Managing Director, Communications and Strategy, International Women’s Media Foundation

As a small internal team, we need external partners who are like extensions of our own staff. Friendly has always brought positive energy, constructive input, and fresh new ideas. Not only are the visuals great, their work extends and enhances our communication strategy.

— Nicole Weissman, Director of Communications, Halcyon

I’ve handled every website transition at Native Plant Trust for twenty years, usually as both the vendor and the client. This was the first time I got to be just the client. The new site launched, nothing broke, and nobody called me. In IT, that’s a standing ovation.

— Manager of IT Strategy and Information Services, Native Plant Trust

It’s easy for internal work to take over, especially in an advocacy organization—but Friendly helped to keep us organized.

— Michaela Parris, Communications Director, REPRO Rising Virginia

Friendly Design Co.

We make Brands & Websites & Friends.

Our Work

An unapologetic rebrand for abortion advocates

A refreshed brand to help serve fresh meals around the world

Creating a world where every child is safe to grow